First Avenue delivers strong reach and visibility through tailor-made advertising packages and creative digital and video campaigns. With over 85% market share and more than 1,500 out-of-home locations, we dominate outdoor advertising at strategic hotspots such as bus stops, cinemas, shopping centers, and on trains and buses.

In addition, First Avenue operates 13 web platforms, including the leading news portal STOL, complemented by SüdtirolNews and SportNews – reaching over 365,000 people every day. Nearly half of South Tyroleans visit one of our online portals at least once a day. Our information and community platforms cover topics ranging from travel and leisure, hospitality, hiking, mountain and cycling tours, to culture, shopping, and second-hand markets.

With the First20 audience awards, First Avenue celebrates South Tyrol’s most popular businesses. Our portfolio is rounded off by Magic Ads, our proprietary display advertising network, enabling AI-powered campaigns to be created and launched in just minutes.